This is the DVD cover for Madonna’s ‘Sticky & Sweet’ live concert. The cover is in keeping with Madonna’s modern image rather than her older brand image.
The colour scheme is mainly black and features accents of pink and red which shows the dark yet the feminine side of her style. Sticking to around two main colours helps the cover stay simplistic and not too in the viewers face.
The image on the front of the artist is clearly a still from the live performance which is a good insight to what the buyer will be getting from the product. The image also shows Madonna in action rather than a posed picture from a photo shoot. For my DVD cover I will be using a purpose shot image as a snapshot from the video will not be good enough quality and I aim for it to be professional quality.
The text is bubble like and fits the pop/dance music genre. It also resembles a neon light sign and appears flashing this again fits Madonna’s genre and her style. The smaller image on the cover and on the back is a snapshot of her album which has been used as a promotional technique. The spine of the cover is simple and features the name of the artist and the tour. This is something I will take inspiration from as I wish my spine to be minimalist in this way.
The track listing on the back is left aligned and in the same font as the spine, this is a way keeps a theme throughout however is not as stylish as the front cover. Barcodes and logos also feature which make the cover look finished and complete.
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